Regardless of a slight dip in NBA TV rankings this 12 months, commissioner Adam Silver isn’t involved with new plans for the league coming quickly as curiosity continues to develop.
Adam Silver Not Apprehensive By Dip In Rankings
NBA commissioner Adam Silver spoke this week about some new adjustments to the league which are arising, in addition to offering an replace on NBA TV rankings to this point this season.
Earlier than the NBA Cup remaining on Tuesday evening, Silver mentioned the rankings which have taken a current dip, however they aren’t a fear for the commissioner who has large plans for the close to future.
“When you take a look at different knowledge factors, when it comes to our enterprise, for instance, we’ve simply come off the final two years of the very best attendance within the historical past of this league,” Silver stated.
“We’re at a degree the place our social media viewers is on the highest of any league and persevering with to develop exponentially. So, it’s not a scarcity of curiosity on this sport.”
NBA viewership continues to say no…
◾️ NBA Cup Viewership: Down 10%
◾️ ESPN Viewership: Down 28%
◾️ 2024 Playoff Viewership: Down 12%
One Main Drawback…
Half the league’s followers can’t watch their groups play with out shopping for packages exterior of fundamental cable pic.twitter.com/xImgVDoxEU
— Frank Michael Smith (@frankmikesmith) December 11, 2024
A New Manner To Watch The NBA
Though the rankings have dropped, with curiosity rising throughout the league, Silver has made the large choice to make each sport within the NBA out there on streaming platforms as of subsequent 12 months.
“We’re nearly on the inflection level the place individuals are watching extra programming on streaming than they’re in conventional tv,” Silver famous. “And it’s a motive why for our new tv offers, which is able to enter into subsequent 12 months, each sport goes to be out there on a streaming service.”
It’s doubtless that the streaming service Silver was referencing is Amazon Prime, with a brand new 11-year, $76billion deal kicking in for the NBA alongside ESPN, NBC and ABC from subsequent season.
“And as we transfer to streaming service, placing apart how the precise sport is performed on the ground, it’s going to permit us from a manufacturing standpoint to do every kind of issues you could’t do by conventional tv. Every kind of recent performance, every kind of recent choices and screens which are out there.”
The adjustments to the way in which we watch the NBA going ahead have been introduced on the identical evening that Silver confirmed adjustments to the All-Star format for February.