Alpine will turn into one of many primary sponsors of Pramac when it turns into Yamaha’s new satellite tv for pc group in 2025, Motorsport.com has discovered.
Pramac had already introduced final month that Italian insurance coverage firm Prima will stay its title sponsor till the tip of the 2027 season.
Now, Motorsport.com can report that Prima will share the highlight with Renault’s sportscar division Alpine, the model which additionally competes in Method 1 and the World Endurance Championship.
This isn’t the primary time that Pramac has had a tie-up with F1. In 2021, Jorge Martin and Johann Zarco sported the sequence’ official emblem on the rear of their Pramac-entered Ducati bikes. The initiative was a results of shared curiosity and friendship between Pramac boss Paolo Campinoti and F1 CEO Stefano Domenicali, who noticed it as a possibility to do a crossover between the 2 championships.
Even on this case, the sponsorship settlement between Alpine and Pramac is borne out of Campinoti’s sturdy relationship with Renault CEO Luca de Meo.
It’s clear that de Meo considers MotoGP a sexy alternative to advertise automobile manufacturers. Throughout his tenure as a director of the Fiat Group, the corporate was the principle sponsor of Yamaha, with its emblem displayed prominently on the bikes of Valentino Rossi and Jorge Lorenzo between 2007-10.
The deal between Pramac and Alpine will run over a long run and can come into drive simply because the Italian group ends a two-decade relationship with Ducati.
Esteban Ocon, Alpine A524
Picture by: Sam Bloxham / Motorsport Pictures
As Ducati’s main satellite tv for pc group, Pramac loved immense success in MotoGP, powering Jorge Martin to the 2024 riders’ title after successful the groups’ championship final 12 months.
Nonetheless, beginning in 2025, it can enter a brand new collaboration with Yamaha, the place the Japanese model will intention to duplicate the technique of its Italian rival by supplying full factory-spec bikes.
It’s anticipated that Pramac will showcase the livery of its new Yamaha M1s on the official pre-season on the Sepang Worldwide Circuit on 5-7 February. That’s as a result of championship promoter Dorna has organised its official 2025 photograph session on the similar monitor in Sepang simply two days previous to the check.
The group will compete in 2025 with former race winners Jack Miller and Miguel Oliveira, each of whom are straight contracted to Yamaha.
On this article
Oriol Puigdemont
MotoGP
Pramac Racing
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